Tera Roberson on The Power of Grit, Persistence & Positivity
At 19 years old, Tera Roberson had completed college and was pursuing her dreams of becoming a funeral director. When her career aspirations changed, she re-enrolled in school and discovered her true calling: live television. Through grit, persistence, and a positive mindset, Tera has produced nationally acclaimed television shows.
Tera Roberson is proof that a reputation committed to excellence can be your door of opportunity. Learn more below about Tera’s story and the power of positivity.
What experiences, negative and positive, shaped you into the woman you are today?
I have dealt with adversity in the workplace on a few different levels such as favoritism. My twenty-something-year old self reacted totally different from my thirty-year old self. However, all of those experiences where perfect learning opportunities. I learned a lot of lessons back then. Those experiences allowed me to grow and learn. They taught me how to react professionally in all circumstances. I count it all joy because I am truly blessed and fortunate. I walk around with a “glass half-full” mentality because there is positivity in everything. Through my experiences, I was blessed to have amazing women mentors that have absolutely taught me so much. They have encouraged me when I needed it. They have pulled my coat when I needed it and I’m blessed to have benefited from these positive relationships.
What made you decide your career path?
My career path almost came as a fluke, if you will. I was nineteen years old with a degree in mortuary science with aspirations of becoming a funeral director. Then I realized I didn’t want to do this for the rest of my life. I enrolled as a journalism student at the University of Houston. I began working for the school paper and solidified a public relations internship on campus. I truly believed I was going to be a newspaper writer.
My last year of college, I convinced myself to explore the television sector. Sure enough, I started an internship at the Deborah Duncan show when it was on channel 13, and I absolutely loved it! I loved live television!
My final semester of school I was awarded an internship on behalf of the National Association of Black Journalists (NABJ). NABJ placed me in a summer internship as a features writer for a newspaper company in Reading, Pennsylvania. However, I felt torn. The idea of a being a features writer was everything I had imagined, but I really loved live television. I decided to decline the internship.
Fortunately, a production assistant position opened at the Deborah Duncan show and I was selected for the job. I was able to build great relationships with the women I met while working at the show, whom are still dear friends to me today.
What are some obstacles you've had to overcome in the industry and how did you overcome them?
Honestly, I have been very fortunate, favored and blessed. On those few scenarios where there was some pushback, God always turned those situations in my favor where I walked out victorious. I don’t dwell on the negatives but focus on the positives. I have worked with some huge names in the television industry and I would rather focus on those favorable encounters and opportunities I’ve been blessed with.
What advice do you have for younger girls pursuing the same career path?
Keep your name good. Your name is truly your bond. Your name is going to open or close a door for you.
Even though I left LA a few years ago, my name is still good. I can still get a job in LA. In addition to keeping your name good, you have to stand for something good. You have to be known as a hard-worker, a team player, a positive force, and you have to be smart. Be known as being smart and industrious. Smart girls are hot!
A lot of ladies these days want to be known as the "baddest chick" on the block but I’d rather be known as the "smartest chick" on the block. Stand for something different and don’t get caught up in the social media mirage. Social media is not real. Do the work, keep your name reputable, and be smart.
What are your current and future goals for yourself? Where can we find your work?
I currently run a successful dating consulting firm, She Dates Savvy in addition to Tera Roberson Productions.
Future goals? I have entered a season in my life where I am sketching myself, and not holding God to my vision. My dream scenario is having a successful production on television, as I continue to discover and explore new plights. I told God some months ago that I want to leave the Earth empty. Meaning every gift and talent I have, I want to use it up.
I challenge woman to do it all! Do what your heart desires. If you desire to make jewelry but you also desire to work in corporate America, do them both. I’m not allowing anyone to make my dreams, desires nor goals small. I’m living it large and I’m going to watch God blow the top off of every single blessing that he has for me! You can find my work at www.teraroberson.com.